The of subscription-based business models is well and truly upon us dawn. While the impact is more commonly believed at the customer degree with companies like Spotify and Netflix disrupting some of the bigger players within the space, it’s now the B2B players which are driving the wave that is next of. More businesses are losing the luggage of legacy pay-per-product models and transitioning to a more versatile service-based relationship using subscriptions to build their recurring revenue. Current transitions include tech biggies such as Adobe and Cisco that have discovered more recent income streams through registration models. In fact, Gartner has also predicted that by 2020, a lot more than 80% of software vendors will change their business design from conventional maintenance and license to subscriptions.
So what’s prompted this improvement in mind-set? Undoubtedly, the traditional pattern of ownership of resources served well for several companies, also at any given …